Maximizing the results from human resources and developing people

Targeting the New -Age Consumer

Enlightening and fascinating, Added Value celebrates larger-than-life-ambition, inspired leadership,

Sixty-eight marketing gurus share secrets, strategies and unique ideas

A guide for all with an interest in key personalities involved in the development of management.

Fascinating re-marketing strategies that have turned failures into successes.

A cutting edge management book.

An indispensable guide for managers, corporate executives, entrepreneurs, and students of management

The story of Anil Ambani versus Mukesh Ambani

A behind-the-scenes look at one of the most mysterious but rapidly growing areas of organized crime.

A comprehensive introduction to the methodology and applications of marketing models.